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Dollar Thrifty Europe LTD Centralizes UK HQ

Kate Burgess-Craddy
01825 76 36 36

Eugéne Roberts
01825 76 36 36

Terri Snow
Executive Director - Corporate Communications
(918) 669-2743

Tulsa, Oklahoma, February 28, 2005: Dollar Thrifty Europe Ltd, which is part of one of the world's major car rental companies, will centralize its UK headquarters at new, larger offices at Cambridge House, Euston Road, London NW1. It will relocate staff from its two current locations in Windsor and the City of London, with effect from 11 March 2005.

Said Yves Boyer, Executive Vice President, Dollar Thrifty Automotive Group, Inc.: "As part of the Company's growth strategy for the UK it has been recognized that a single, central London location will have considerable benefits for our staff, the travel trade and the UK leisure and business traveler. It will provide the necessary platform from which to offer a superb value-orientated level of service and to grow our share of the outbound UK leisure and corporate car rental market."

"We are delighted that the majority of our experienced team is moving with us to Cambridge House, seeing this as a positive journey which will enable Dollar Thrifty to maintain its excellent service levels and to continue to offer highly competitive pricing and 'Value Every Time'."

"It is however regretful that Marc Thornton, Dollar Thrifty Europe's Director of UK and European Sales, will not continue in his role for reasons of personal practicality. We would like to take this opportunity publicly to thank Marc for his invaluable contribution to the Company's UK and European achievements and wish him every future success. We are actively seeking his successor, who will be announced in due course."

Dollar works closely with the UK travel trade, airlines and tour operators and is a preferred supplier to Virgin Holidays, Travel City Direct, Gold Medal, First Choice and My Travel. It is estimated that approximately 150,000 UK travelers use Dollar Rent A Car and Thrifty Car Rental annually in Florida alone.

The contact details for Dollar Thrifty Europe Ltd, from 11 March, will be Cambridge House, 373-375 Euston Road, London NW1 3AR Tel: 0800 252 897 www.dollar.co.uk.

About Dollar Rent A Car
Dollar Thrifty Automotive Group, Inc. is a Fortune 1000 Company headquartered in Tulsa, Oklahoma. Driven by the mission "Value Every Time", the Company's brands, Dollar Rent A Car and Thrifty Car Rental, serve value-conscious travelers in approximately 70 countries. Dollar and Thrifty have over 800 corporate and franchised locations in the United States and Canada including operations at most major airports. The Company's more than 8,000 employees are located in North America, but global service capabilities exist through an expanding international franchise network. For additional information, visit dtag.com.
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