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Dollar Rent A Car Joins ATA Airlines Travel Awards -- Celebrates by Offering Double Points

Contact:
Jason Logan
Corporate Communications
(918) 669-2123
jason.logan@dtag.com

Tulsa, Oklahoma, September 13, 2006: Dollar Rent A Car, a subsidiary of Dollar Thrifty Automotive Group, Inc. (NYSE: DTG), announced today it will join the ATA Airlines Travel Awards frequent flyer program effective September 6, 2006.

To celebrate the alliance, Dollar will offer double (150 Points) the regular award of 75 Travel Awards Points when customers rent a compact or larger vehicle for two days or more at participating locations. This bonus offer is valid from September 6 through November 15, 2006. Customers must use the promotional code ATAD when making their reservation and present their Travel Awards number at the time of pick up.

“ATA and Dollar are consistently recognized as two of the travel industry’s leading value brands,” said Brian Carpenter, vice president of sales, marketing and advertising for Dollar. “Both brands are focused on delivering great products and services at low prices, so naturally we’re excited about our association.”

Dollar Rent A Car minimum age, driver and credit requirements apply. Industry discount rates, tour rates and complimentary rentals do not qualify for frequent flyer points. This offer may not be combined with any other offer and has no cash value. Taxes, fees and other restrictions may apply.

Through ATA’s Travel Awards program, customers quickly earn free* travel for flying on ATA. Registration is available online at ata.com. Travel Awards members earn one companion coach ticket to anywhere ATA flies in the continental U.S. after flying as few as three round-trips in coach class. A free* round-trip, coach-class ticket to Hawaii can be earned in as little as twelve round-trip coach-class flights.

About ATA
Now in its 33rd year of operations, ATA offers affordable travel to destinations such as Hawaii, Chicago, New York, Oakland, Dallas/Ft. Worth, Washington D.C. and Mexico. Through direct and connecting Southwest Airlines codeshare flights, ATA now serves customers in more than 60 markets. ATA provides advanced seat assignments, self-service kiosks, Web check-in and a frequent flyer program with one of the lowest thresholds for earning travel in the industry. ATA Travel Awards members have the option when booking their flights on ata.com or at 1-800-I-FLY-ATA of earning either ATA Travel Awards Points or Southwest Airlines Rapid Rewards credits. For more information, visit ata.com.

About Dollar Rent A Car
Dollar has more than 535 worldwide locations in 25 countries, with a significant presence in Canada, the Caribbean and Latin America, including more than 250 in the United States. Dollar serves the value-conscious traveler and is a subsidiary of Dollar Thrifty Automotive Group, Inc., a Fortune 1000 Company headquartered in Tulsa, Okla. For more information, visit www.dollar.com.

*Applicable fees and taxes apply.

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